Let the charm offensive begin as Frontier Airlines (ULCC) looks to seal the deal on its mega-merger with fellow low cost operator Spirit Airlines (SAVE).
Part of that charm offensive will include the airlines tempering regulator concerns around potential future pricing for travelers should the businesses be combined.
“This merger will create a very large, low cost carrier with true nationwide capabilities and provide more low fares to more people and places. The facts just support that when left to our own devices, we actually have very low fares. So the idea that we would raise prices is just absurd. That would be like Walmart merging with a dollar store to raise prices. It’s just not going to happen,” Frontier Airlines CEO Barry Biffle said on Yahoo Finance Live.
Frontier Airlines and Spirit Airlines announced their $6.6 billion combination in February.
Brian Sozzi is an editor-at-large and anchor at Yahoo Finance. Follow Sozzi on Twitter @BrianSozzi and on LinkedIn.

