It feels like these days there are no longer flip flop skeptics, just flip flop converts. The easy beach shoe has long been associated with vacation and tourists. Then, fashion week guests started wearing it to runway shows. Havianas, long a staple in Brazil, suddenly became a fixture at Copenhagen Fashion Week functions, against all odds.
It wasn’t long before the look started to become popular in major fashion capitals like New York and Paris. And while at first the shoe raised eyebrows and plenty of people weren’t sold on its capability to work in their not-on-PTO wardrobe, the appeal started to become obvious. Discomfort was out. Shoes that could really take you places, were in.
Above all, flip flops are comfortable and casual, which means wearing them gives you an air of nonchalance. They work so well with capital-F fashion outfits because they look out of place. It’s the wrong shoe theory at work! Flip flops out of context makes an outfit more interesting. The fact that you can just slide into them makes them appear as an afterthought—but in the best way.
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