HomeFashionSadie Sink Wears Alexander McQueen’s Kimono Gown in New Campaign

Sadie Sink Wears Alexander McQueen’s Kimono Gown in New Campaign


The art of the ad is not lost upon us. That’s why, every season, we round up our favorite photographs, commercials, campaign stars, and concepts—and for spring 2023, there’s already plenty of content to covet. With the new year has come a fresh round of ad campaigns featuring top talent from the luxury houses: Prada’s spring 2023 campaign, titled “A Touch of Crude,” features sultry images of Hunter Schafer, model (and photographer) Guinevere van Seenus, Letitia Wright (who wore a stunning Prada dip-dye gown to this year’s Golden Globes), and more. For its own spring 2023 men’s advertisements, Loewe tapped Josh O’Connor—who just wrapped filming Luca Guadagnino’s tennis tale Challengers opposite Zendaya—and Franco-Congolese actor Stéphane Bak. The two go fully surreal in the campaign, while O’Connor evokes a Baroque painting in one image, with pillows, candelabras, and a straw Loewe bag piled onto his lap. Meanwhile, Kendall Jenner stars in Proenza Schouler’s latest campaign alongside Arca and Selena Forrest—debuting the New York-based label’s Bar Bag in key looks from the spring 2023. Check back here often as we track the latest surprise stars and eye-catching images of the season.

Courtesy of Alexander McQueen

For spring 2023, Alexander McQueen tapped a whole host of A-listers—Naomi Campbell, pictured here; and Sadie Sink among them—to slip into the brand’s latest designs for a short film created by Jonas Åkerlund.

Courtesy of Alexander McQueen

Sadie Sink dons McQueen’s latest riff on the kimono, this sculptural sleeveless gown, in a hall of mirrors. In the London-set video, French actress Pom Klementieff, singers Yseult and Mette, and model Nyagua are filmed standing against strong backdrops—from an industrial underground parking garage to St. Paul’s Cathedral.

Courtesy of Alexander McQueen

Yseult in the new Alexander McQueen ads.

Ferragamo creative director Maximilian Davis chose photographer (and W favorite) Rafael Pavarotti to execute his bright, sultry, and multicolored vision for the Italian house’s spring 2023 advertisements.

Against the dramatic shade Ferragamo’s signature red, the label’s new house codes come into focus: elegance, ease, exacting tailoring, and, as the brand puts it, “contemporary clarity.”

Photographed by Hedi Slimane, courtesy of Celine.

Julian Casablancas and his bands, The Strokes and The Voidz, may be synonymous with New York City—but the influence their music has on Los Angeles’s thriving rock scene cannot be understated. Hedi Slimane, creative director of Celine and noted rock star photographer, is well aware of this fact, and has chosen to celebrate it in his singular, artistic manner. For the latest installment of Slimane’s “Portrait of a Musician” series—which has previously featured Kevin Parker of Tame Impala, Leikeli47, and many more—the designer assumed his position behind the camera, as he’s done since the early 2000s, when he documented the rock and roll resurgence in downtown Manhattan. Here, Casablancas poses on the roof of the iconic Chateau Marmont in West Hollywood.

Photographed by Hedi Slimane, courtesy of Celine.

The photographs, a combination of environmental shots at Chateau Marmont and studio portraits, capture Casablanca’s rebellious spirit. Of course, Slimane knows all about the Strokes singer’s rabble-rousing; the two have been hitting dive bars in the Lower East Side together since the early aughts.

Photographed by Hedi Slimane, courtesy of Celine.

Casablancas strikes a power stance poolside at the Chateau Marmont, wearing one of what’s become Slimane’s signature silhouettes at Celine: an extra long bar jacket with lapels so sharp they could cut diamonds.

Photographed by Hedi Slimane, courtesy of Celine.

And, as any true rockstar does—Casablancas wears black shades in every frame. We love to see it.

Sure, Irina Shayk and Kendall Jenner are supermodels, but the real star of Marc Jacobs’ spring 2023 campaign is the designer’s sky-high platform Kiki Mary Janes. Photographed in Los Angeles and styled by Alastair McKimm, the ads make the case for wearing your favorite accessories and not much else.

Courtesy of Bottega Veneta

Kate Moss made waves when she walked Matthieu Blazy’s spring 2023 show titled ‘the world in a small room.’ Now she’s back starring in the Italian label’s ad campaign in the exact same look she wore on tne runway. Much like Blazy’s vision for the house, the visuals are pared pack and minimal which allow the house’s Andiamo bag to shine. The new must-have accessory features a fresh iteration of the house’s signature intrecciato technique and its name, which means “let’s go,” in Italian is meant to inspire your next adventure.

Courtesy of Bottega Veneta

Burberry’s newly minted creative director, Daniel Lee, is seeking to make his mark on the brand. Since September 2022—when Lee decamped from Bottega Veneta to take on the role formerly occupied by Riccardo Tisci—the industry has wondered what the young designer who brought Bottega from Italian heritage label to the hottest thing on red carpets worldwide will be able to do for Burberry. On February 6, Lee released his first “creative expression,” as the brand is calling it, in the form of a fresh campaign bearing a new logo—and the return of Burberry’s famed Prorsum line, which was axed in 2015.

The ads feature some of London’s finest, including Skepta, Shygirl, Lennon Gallagher (the son of Oasis frontman Liam Gallagher), Vanessa Redgrave, and many more, all photographed by Tyrone Lebon. Here, the South Korean actress Jun Ji-Hyun poses in one of Burberry’s unmistakable signature: the camel trench coat.

Emily Ratajkowski turned her spring 2023 campaign with Tory Burch into a family affair. Along with fellow models Vittoria Ceretti and Ugbad Abdi, EmRata’s son, Sylvester (whom she lovingly refers to by his nickname, Baby Sly,) makes his debut in a few of the photos shot by Jamie Hawkesworth.

Photographed at golden hour in the Hollywood Hills, the foursome appear in key looks from Burch’s spring 2023 collection—including a range of mirrored gowns, Italian wool blazers, satin skirts, and new ivory and denim jacquard “T” monogram totes.

According to the brand, this particular campaign aims to “celebrate the strength of women and the power of femininity, motherhood, and family”—a concept that Brian Molloy evoked in the runway looks he chose for the ads. Sylvester, of course, opted for a lime green monster costume for his campaign look. How many three-year-olds do you know who can say they’ve made that kind of impact?

Proenza Schouler Spring 2023

Courtesy of Proenza Schouler

Kendall Jenner is no stranger to being a campaign star—but it’s safe to say the latest images from Proenza Schouler’s spring 2023 feature the model in a brand-new light. Appearing in looks from the label’s latest runway presentation, Jenner features in the campaign alongside Arca and Selena Forrest.

Proenza Schouler Spring 2023

Courtesy of Proenza Schouler

Davit Giorgadz photographed the campaign, which served as a debut for Proenza Schouler’s latest accessory: the Bar Bag, shown here.

Proenza Schouler Spring 2023

Courtesy of Proenza Schouler

The brand described its spring 2023 collection as “an unabashed cacophony of…the sensual and tactile qualities that bring pleasure to life.”

Proenza Schouler Spring 2023

Courtesy of Proenza Schouler

The “sensual tactile textures roaming free” in this collection are put on brilliant display in the photographs of Jenner.

Skims Valentine’s Shop Campaign

Simona Tabasco and Beatrice Grannò stole hearts around the world as the breakouts of The White Lotus’s Sicily-set second season, and now they’re starring in Skims’s 2023 Valentine’s Shop Campaign.

Skims Valentine’s Shop Campaign

Real-life friends for over a decade, the Italian duo brought their natural chemistry onscreen as the mischievous Mia and Lucia on the HBO smash hit. For the sensual and sweet Skims campaign, they model pink and black colorways of the brand’s best-selling Fits Everybody and Silk collections. “Having the opportunity to work alongside my friend Simona and to experience our first global fashion campaign together is something very special,” Grannò said.

Skims Valentine’s Shop Campaign

The sets also feature vintage-inspired lace detailing. “To be featured in a global fashion campaign with Beatrice that celebrates friendship, women, and feeling empowered and sexy in your own body is so rewarding,” said Tabasco.

Gucci’s Jackie 1961 Campaign

Please, move out of Dakota Johnson’s way—she’s got errands to run. In Gucci’s latest campaign celebrating its The Jackie 1961 bag, the actress heads to yoga, meets a friend for lunch, and goes out on the town in images that look like a paparazzo snapped them streetside.

Gucci’s Jackie 1961 Campaign

The images—which were shot, in fact, by Glen Luchford—feature diptychs of Johnson going about her business, with the sleek Jackie 1961 bag on her arm or slung across her chest in various colorways and textures.

Prada Spring 2023: “A Touch of Crude”

Miuccia Prada and Raf Simons’s spring 2023 Prada campaign features some of the brand’s greatest hits on a slate of the biggest names, including Euphoria’s Hunter Schafer (shown here). In a brown and white dip-dyed dress, Schafer clutches a lavender tote—two iconic Prada styles.

Prada Spring 2023: “A Touch of Crude”

Vincent Cassel, perched on the end of a bathtub, wears boots with Raf’s distinct exaggerated cowboy silhouette.

Prada Spring 2023: “A Touch of Crude”

All of the stars, photographed by David Sims, bring the drama—but we especially love this image of noted Prada fan Letitia Wright.

Loewe Spring 2023 Men’s

There’s no one we’d rather see holding an anthurium flower from Loewe’s spring 2023 collection than Josh O’Connor (okay—maybe Stéphane Bak; conveniently, he’s in the campaign as well).

Loewe Spring 2023 Men’s

Another David Sims banger, this season’s advertisement features the two actors in J.W. Anderson’s at-times surreal designs.

Loewe Spring 2023 Men’s

Here, O’Connor is laden down with ephemera—a visual theme in the campaign that, the brand explains, “explores a liminal zone between the staged and the introspective, human personality and crafted item.”



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