While it was Ed Sabol who persuaded Pete Rozelle in 1964 that the league needed its own film company to promote and document the game, it was Steve Sabol who was the creative force at NFL Films. He made the game and players appear larger than life through cinematography, slow motion replays, orchestral music and putting microphones on players and coaches.
Rodgers said when Ed Sabol was inducted, Steve saw that as the entire existence of NFL Films, including his career, being recognized. But for Rodgers and those who grew up watching NFL Films shows over the years, Steve Sabol’s induction makes things whole.
“It’s a two-headed monster. Someone creating a company would have just created a company that wouldn’t have done anything without Steve’s creative genius next to it,” he said. “If they didn’t happen together, the NFL wouldn’t be where it is today.
“The business decision to create NFL Films and lead the league into the television space pretty much created sports television. But then the creative style also invented what sports television is creatively today.”
Sabol went to Colorado College, where he was an All-Rocky Mountain Conference running back, and majored in art history. He began working at NFL Films in 1964 as a cinematographer and rose to president before he passed away.
During Sabol’s tenure, NFL Films won more than 100 Emmy Awards. That included 35 won by Sabol in writing, cinematography, editing, directing and producing, the most by anyone.

