Tim Burton’s iconoclast agent of undead chaos Beetlejuice has, over the years, become a pop culture staple especially during Halloween. Between Warner Bros. collections at Hot Topic, Funko, Loungefly, and Spirit Halloween, the Jooce has become a comedic ambassador for all things spooky. This is something that star Michael Keaton, didn’t expect—and as he told Empire Magazine he found, “fucking weird.”
Keaton continued, “To be honest with you–I’m being very frank–it was off-putting, to look and go, ‘I don’t want to look like all these little things, fuck that–what was the thing that started this?’”
Alas, with the sequel’s impending release, we’re sure to get even more merchandising this year whether Keaton wants it or not. But the actor returned for more than getting the character’s face slapped on everything. “I absolutely love this thing. And I don’t usually talk like that,” Keaton said of his work on Beetlejuice Beetlejuice. “I unabashedly love this. It was not easy to pull off and I think we did it in spades.”
We’ll remember that as we sip our coffee out of our Beetlejuice travel mugs this fall. Beetlejuice Beetlejuice opens September 6.
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