Dre London Team London
Dre London | Founder/Chairman
Jay Santiago | Director of Operations
Bobby Greenleaf | Creative Director
Cheryl Paglierani | Agent & Partner, UTA
Darrion Tate | Head of Production and Operations
Angie Warner | Tour Manager
Dennis Danneels | Head of Production
As a serial entrepreneur with boundless
energy and hustle, which dates back
to at least his teen years in London
buying wrecked cars, refurbishing
them and selling them at a profit, Dre
London is constantly looking for new opportunities.
His more recent success has afforded
him the resources and opportunities to build the
foundation of a fledgling empire.
“The growth of the company is unlike
anything I’ve ever seen before,” London tells
Pollstar. “We had to essentially kick into high
gear once Post started blowing up so quickly.
London Entertainment Group had to move twice
as fast as Post’s accelerating career. Because
everything we did with Post was working we
had to work in overdrive to ensure we were two
years ahead instead of two months ahead.”
London Entertainment’s expansion includes
two new management clients, Tyga and Tyla
Yaweh; Maison No. 9, a rosé launched by London
and Malone (with Global Brand Equities);
a film and TV production division; and most
recently AUX Live, a live music streaming
service launched in June. And there’s plans
afoot for far more.
“We’re going very global and now we’re
mixing tech as you see we’ve started with
AUX Live,” London says. “I see us expanding
globally among so many facets of business and
spaces. I see us growing in so many different
regions and signing so many different artists in
different regions.”
London credits his creative director Bobby
Greenleaf with much of this expansion.
“We went from coming up with crazy ideas
about what we would like to do or what we
could do in the future to bringing those ideas
to life around the world and eventually taking
over the world,” he says. “He is my first and
second eye.”
As for the future, London is perhaps going
more tropical. “What I’m about to bring back
into America,” he says, “is the Brazilian funk
and the Brazilian culture that America hasn’t
seen.”
Then, he concludes, “London Entertainment
Group has become more than just Dre London.”
READ MORE: Post Malone By The Numbers: How His ‘Runaway Tour Raised The Bar
READ MORE: The Dre London Invasion: How An Upstart Manager & Emerging Power Agent Helped Create Next Gen Superstar Post Malone
