According to an Expert, Here’s What to Buy From Zara Before Fall 2025

Everyone knows that if you know how to find it, Zara has good—sometimes even great—stuff. There’s just one problem: Most people either don’t know how to navigate the retailer’s website or don’t want to. I hear it all the time, and while I don’t personally get it (the product styling and occasional Steven Meisel campaign keep me coming back for more), I can see why those with limited time and patience might find the immense selection and various different lines confusing to maneuver. Fortunately for anyone who feels that way, I exist.

I’ve been shopping at Zara for over a decade now, and I know the ins and outs of its website like the back of my hand. (Every year, when the brand refreshes the style of the site after its annual sale, I take special time to get reacquainted.) I know which days of the week the brand drops a fresh batch of new arrivals. I know that ZW Collection is the highest quality and most style-centric line, apart from Studio, and I know how to tell which items will meet or exceed expectations when they arrive and which won’t. I know to always check the Home section for loungewear that can double as ready-to-wear, and the lingerie section for 100% silk sets that look like designer. Every Zara trick in the book? I know it. And I’ve used them all to curate the shopping list below, which includes all the new items worth buying ahead of fall.

Ahead, shop a Zara expert’s guide to the best early fall Zara shopping in 2025. No fuss and no stress. Just really chic stuff.