When it comes to her style, Doja’s dedication to an idea contributes to the success of her shock value. Watching her music videos, and performances, and admiring her stunning red carpet ensembles make it very evident that it has been a significant component of her craft since her breakthrough moment. Doja has embraced cat-like appearances throughout her career to match her moniker, caught disco fever with ’70s-inspired clothing during the release of her No. 1 song “Say So,” and go out of this planet with a futurist approach to her outfits surrounding the time of her most recent album, Planet Her.

Doja’s live performances heavily incorporate her conceptual aesthetic as well. With her Vevo Lift performance of “Say So” in 2020, she played up the cat-lover origins of her name and added campy aspects to decidedly traditional aesthetics. Her wig was hot pink in hue with fluffy cat ears and was bobbed and curled in the manner of Marilyn Monroe. She wore a Garo Sparo bodice with a sweetheart neckline that was designed to resemble the classic Playboy bunny cocktail waitress costumes worn for Halloween. Check out some of Doja Cat’s wildest outfits ever.

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